Do I really need to use the flower food?

It is worth it — the sachet balances the water, feeds the stems and slows bacteria. If you run out, a clean vase and frequent water changes are the next best thing.

Why are my flowers wilting quickly in the heat?

Warmth and dry, moving air — like air conditioning — draw moisture out of the blooms. Move them somewhere cooler, out of direct sun and away from AC vents, and refresh the water.

Where is the best place to keep flowers?

A cool spot out of direct sunlight, away from heat, ripening fruit and the flow of the air conditioning.

Flower care guide

Caring for Cut Flowers in the UAE

Every bloom has its own character, but a few simple habits keep any arrangement looking its best. Here is how our florists coax the most life from fresh flowers — with a little extra thought for the UAE’s warmth.

The essentials

Seven habits for longer-lasting flowers.

Trim the stems

Before they go in the vase, cut 2–3cm off each stem at a 45° angle with a sharp knife or scissors. The slanted cut opens a wider drinking surface and stops stems sealing flat against the base of the vase.

Start with a spotless vase

Wash your vase in warm, soapy water first. Bacteria is what turns flowers over quickly, so a clean vessel gives every stem the best possible start.

Cool water and flower food

Fill with cool — not icy — water and stir in the sachet of flower food we tuck into every arrangement. It feeds the blooms, balances the water and keeps it clear for longer.

Strip the lower leaves

Remove any foliage that would sit below the waterline. Leaves left to soak cloud the water and speed up decay.

Find a cool, shaded spot

Keep flowers out of direct sunlight and away from heat — and, here especially, clear of blowing AC vents. Cooler is always kinder, and every degree buys you extra days.

Mind the fruit bowl

Ripening fruit releases ethylene gas, which quietly ages flowers. Give your arrangement its own space, well away from the fruit.

Refresh every few days

Change the water every two to three days, give the stems a fresh angled trim each time, and top up the flower food. It is the single biggest thing you can do to make them last.

Made for the UAE

Flowers, kept cool in the heat.

Heat and dry, moving air are a cut flower’s two biggest challenges — and in the Emirates there is plenty of both. The trick is simple: keep your arrangement somewhere cool and shaded, well away from windows in full sun and the direct draught of the air conditioning. Our flowers are conditioned and hydrated for the climate before they reach you, so with a cool spot and fresh water they will reward you for days.

A little rescue

Perking up tired stems.

If a few stems start to flag, they can often be brought back. Re-cut each one at a sharp angle, stand them in fresh cool water, and leave them somewhere cool and dark for a few hours to drink deeply before returning them to display.

For soft-headed blooms like roses and hydrangeas that have wilted at the top, a brief soak of the flower heads in cool water can restore them. Once they have firmed up, trim and re-arrange as before.

Common questions

Flower care, answered

Can’t see your question? Our team is on +971 56 413 9596 or email us.

With good care, most hand-tied arrangements last five to seven days, and hardier blooms considerably longer. Fresh water and a regular angled trim make the biggest difference.